Industry: Online Marketing
Client: MindFusion Marketing is a B2B provider of customized services in terms of online marketing, interactive advertising and SEO
Services: Flash Intro and Website, charicatures, 2D animation
Online: www.mindfusionmarketing.com
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Dr. Fusion & Mind Fusion Marketing :. Case Study
Challenge:
The website's impact relied heavily on the originality of its central concept, the cartoonish evil character "Dr. Fusion". This required a creative, highly-skilled approach and a considerable amount of time spent in polishing the graphics and animation.
Solution:
Following the client's brief and marketing objectives, we built a dynamic Flash intro centered on the "Dr. Fusion" character, introducing the visitor to the website's story. The website itself revolves around Dr. Fusion and his evil doings, using an original, cartoonish approach. Based on the "Dr. Fusion" sketch provided, we had the opportunity to take it further and let our creativity flow, developing the site scenario and visual concepts used for the animation.
Impact:
Not only was the client impressed, but the website also received great reviews from marketing professionals, the subsequent word-of-mouth ensuring the successful start of an advertising campaign for our client's venture.
Technology: Flash, ActionScript, PHP
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